Celebrity Campaign Digest provides Spotted’s high-level assessment of some of the best and worst new celebrity campaigns from the world of brand marketing.
This week, we look at Jif’s partnership with actor, Neil Patrick Harris, and LG’s new campaign featuring actress and comedian, Aubrey Plaza.
Jif partners with Neil Patrick Harris
To celebrate a new product launch, Jif recently partnered with actor, Neil Patrick Harris, to host a live-streamed comedy show, “The Parenting Struggle is Real…FUNNY!” Spotted gives the partnership an overall score of 96.1 out of 100.
Aubrey Plaza stars in new LG video ad
To promote a new sweepstakes and campaign, LG recently debuted a video ad featuring Parks and Recreation actress Aubrey Plaza. Spotted gives the partnership an overall score of 59.5 out of 100.
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